# 1a. Update Knowledge Base {% embed url="" %} To make sure we get the most out of Sales AI, the following is a compilation of question/answer pairings that we've noticed significantly boost Maax's performance when uploaded. \ **Here is a list of questions you can answer to compile a perfect product knowledge base upload:** 1. [What specific problem does your product or service solve, or what’s the primary benefit you provide to your users?](#user-content-fn-1)[^1] 2. [What are the key advantages of using your product or service?](#user-content-fn-1)[^1] 3. [How is your product/service better than that of the competition?](#user-content-fn-1)[^1] 4. [Who is your target market or ideal customer? What are the main challenges they face? What keeps them up at night?](#user-content-fn-1)[^1] 5. [How does your product or service address these challenges?](#user-content-fn-1)[^1] 6. [What sets your product or service apart from similar offerings in the market?](#user-content-fn-1)[^1] 7. [Can you provide any customer testimonials or success stories, and links to their videos? Our AI can share them based on similarities to prospects.](#user-content-fn-1)[^1] 8. [What are the main features or components of your product or service? What is the expected time commitment or engagement level for users?](#user-content-fn-1)[^1] 9. [Are there any limited-time promotions, offers, or bonuses available?](#user-content-fn-1)[^1] 10. [How can users access your product or service and engage with you or other users?](#user-content-fn-1)[^1] 11. [Can you provide any examples of how your product or service has positively impacted individuals, organizations, or businesses?](#user-content-fn-1)[^1] {% hint style="success" %} Copy, answer, and upload the PDF of those answers into the Sales AI Knowledge Base and it will provide a solid foundation of information for Maax to draw on {% endhint %} [^1]: